Using Capital Improvements to Create Competitive Advantage in the COVID-19 Era
The NAIOP Research Foundation published today a timely new research brief titled “Using Capital Improvements to Create Competitive Advantage in the COVID-19 Era,” written by Dustin C. Read, Ph.D./J.D., Associate Professor, Virginia Tech and Sam Kuprianov, undergraduate Real Estate major, Virginia Tech.
In addition to disinfecting common areas and promoting social distancing, some owners of office and industrial spaces are investing in capital improvements designed to limit the spread of COVID-19. This research brief evaluates the merits of these capital investments and their potential to create durable competitive advantages.
This is the second in a series of briefs the Foundation plans to publish in response to the COVID-19 pandemic’s impact on commercial real estate, following “Navigating a Safe Return to Work: Best Practices for U.S. Office Building Owners and Tenants.”